I newly spotted multiple listings for these on Taobao, so it goes to show that Faber-Castell has not discontinued production or sales of the LOOM model. Given that these gift sets are cross-branded with The British Museum as a ‘collaborative’ special edition, I doubt it is exclusive to the Chinese market; and it probably is not factually true to say Faber-Castell has discontinued sales of the LOOM fountain pen in Western markets altogether.