It may be an exclusive release for the asian market.
Afterall, the design of the 51 is wildly popular among students and professionals alike (H616, H100) despite the recent incursion of more funky designs, such as Lamy and Kaweco.
I would hate it if the company were to do that!
Do they not realise that releasing products on one continent only means that folks on other continents will just buy it through ‘grey market’ sources?
Once your consumers learn that they not only can, but actually have to pay Other People to get your product, you start losing their loyalty.
If the company doesn't want to spend money trying to market the pen in the EU/NAFTA countries, why not allow e.g. European/American consumers to order the pen from a Parker website & have it shipped over?
At least then NewellRubbermaid would be getting our money themselves, as opposed to some Asian entrepreneur getting it.
And, if we do buy grey-market ‘Parker’ pens, and find that their quality has dropped, the Parker brand STILL takes the hit here!
IMO releasing a pen in Asia ONLY sends self-defeating messages to EU/NAFTA consumers:
1) we don't care about you any more, and/or;
2) we are dropping the quality of our products to sell to people with Less Cash Than You, because we know that you won't pay our prices for such gimcrack shmutter, so ciao!
Each would be the equivalent of waving a little white flag, and withdrawing from the market.
I just can't see any ‘sense’ in doing it.
But then, I am NOT a mid-level Executive at a large transnational Corporation with multiple product lines...
Perhaps it does in fact make great business sense to abandon the ‘decadent’ markets of the West, in order to instead concentrate on selling lower-cost-to-manufacture products to those people within the world's ‘emerging markets’ who do now have money, but who do not yet have any learned expectation that consumer goods should be constructed to the standards of build-quality demanded by those within the decadent ‘Western’ markets?
If that dystopian ‘vision’ IS the explanation, then our species is doomed (and deservedly so).