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Aurora Video - I Had A Dream La Scrittura Dell'alba

aurora italy turin

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6 replies to this topic

#1 gmax

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Posted 25 March 2017 - 16:00

A video has been posted on the Aurora Pens channel that makes for interesting viewing  :)

 

 

I was surprised to hear that Europe comprises just 20% of Aurora's market, with the rest of their output going to the East and to America.

 

Posting the link here as well, in case of gremlins.

 

www.youtube.com/watch?v=bKsuKi8Z1KY



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#2 ErrantSmudge

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Posted 25 March 2017 - 17:43

Thank you for posting this - this is a great video.  I always wondered what the Aurora HQ looked like.


Edited by ErrantSmudge, 25 March 2017 - 17:43.


#3 max dog

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Posted 25 March 2017 - 18:41

Thanks for sharing.  This is a great video that captures the essence of what fountain pens are today to most people.  

I like Aurora's philosophy of keeping all aspects of production in-house and in Turin where the company originated.

It is interesting how they recognize every country or region is a unique market.



#4 oregano

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Posted 25 March 2017 - 21:30

Thanks for posting, that was a lot of fun to watch!


 


#5 AurorasLover

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Posted 25 March 2017 - 22:22

Fantastic video, thank you for sharing!



#6 dms525

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Posted 25 March 2017 - 22:29

Thanks for sharing that great video. It makes me want to visit the factory and museum.

 

David



#7 whichwatch

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Posted 25 March 2017 - 22:58

That was terrific.  I'd sure like to visit their facility - especially the manufacturing.







Also tagged with one or more of these keywords: aurora, italy, turin



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