I think L'Etalon came out as Waterman was phasing out the Gentleman pens, but I am not sure (been a long time since I have been to Fahrney's). It was not top of the line, but upper mid-range; I think retail for the lacquered pens was around 250.00, with the gold -plated and the sterling versions costing 350.00+.
Now, as to why Waterman discontinues certain pens? I think it is just to make me mad!
diane
Edited to brag
I have 3: burgundy, green, gold-plated.