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Reynolds Pen Advert


tedbishop

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Hi -

 

This is my first post so I hope this works.

 

I've written a book called "The Social Life of Ink," to be published by Penguin Canada in October,

and I'm trying to find this Reynolds advertisement. I visited the Milton Reynolds archives at the University of Washington a few years ago, and thought I'd found it there, but my notes aren't clear.

I need a high-res scan by the end of August.

 

Does anyone have an original, or know where there is one?

 

thanks

Ted Bishop

Edmonton, Alberta

 

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Got rocket in your pocket?

 

hahahaha

'The Yo-Yo maneuver is very difficult to explain. It was first perfected by the well-known Chinese fighter pilot Yo-Yo Noritake. He also found it difficult to explain, being quite devoid of English.

So we left it at that. He showed us the maneuver after a sort. B*****d stole my kill.'

-Squadron Leader K. G. Holland, RAF. WWII China.

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How will Mr. Reynolds and his product be characterized? As an innovation which just happened to be flawed? As an example of how ones Intelectual Property can be expropriated if it can't be shown to be completely original and there was an earlier patent for a simialer product? Or perhaps how even if one is able to use the publics misperception of the value of a product to amass a significant short term profit that it will still inevitably lead to failure when the public becomes aware of the products true value?

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Thanks for trying to source the image.

In the book I characterize Biro as the inventor, Reynolds as the promoter, and Bich as the industrialist.

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