Is there like a huge import tax on the UK? A "Normal" price for Iroshizuku inks here in the US is around $28.
We're currently allowed about $25 worth of merchandise tax free (it's a good exchange rate for us at the moment as the GB£ is strong). The problem is that if something goes over that amount then tax of 20%, plus some additional delivery fees, is added onto the total cost inclusive of shipping.
Gifts can currently amount to about $60. I believe I saw that someone in the Pay it Forward thread hadn't received a PIF item because the PIF'er had incorrectly declared it as merchandise (paid for) rather than a gift which is what they are.
Edited by Chrissy, 27 July 2014 - 16:27.